You know how we're trying to bring food closer to home, share meals with our families.... I am a definite believer in this. In recent years, there has been more emphasis on supporting local, natural, and organic food. These are just some of the food buzzwords that we hone in on.
Maple leaf really nails it with this ad- Touchy, feely, emotive, 'wholesome'; the deep voice of the narrator, organically simple piano line, frames of warmly lit family meals.
Does this ad make you feel like this product will make you healthy? Perhaps, even bring your family together? - thing is, this chicken only appears to be slightly superior to the other... pretty sure they succeeded.
- love, Almost sold.