Bridging connections in the coffee scene in Canada is difficult, the country is so large. The East Coast Coffee Madness event built on the spirit of sharing knowledge and collaboration.
Jordan graciously spent 15 minutes with us coffeefriends online a few Fridays ago. The last few weeks has been a mix-bag of buzz, loss, family time and busy-bee-ing. I'm grateful for all the encouragement and cooperation from people in Canadian coffee!
Who, What: Jordan Crosthwaite, Green Buyer/Director of Coffee
Right now I am drinking & reading... Sweetness in Power, Mintz about the role of sugar and colonial history in our food system & Dry German Riesling
Highlights: A company that grew from a cold brew coffee served on a bike turned mobile coffee truck. It then grew into a cafe and has now become a roaster.
One theme I've noticed while doing Coffeefriends chats is the respect and positivity when we approach the last question 'who's your nomination for the next coffee friend?' Time and time again, you send me to talk to your friends in coffee who are "absolutely killing it", "doing great things", or "make awesome things happen." What that tells me is there is a lot of collaborative reverence floating around!
If you watch nothing else, look at the integrated roasting and cafe space! It’s great.